Which two types of Email Message Presets are available to the user?

An Adobe Journey Optimizer user is working within the administration section of Adobe Journey Optimizer and wants to create an Email Message Preset.

Which two types of Email Message Presets are available to the user? (Choose two.)
A . SMS
B. Marketing
C. Social
D. Transactional

View Answer

Answer: B D

Explanation:

Email Message Presets are predefined settings that apply to email messages created in Adobe Journey Optimizer. There are two types of Email Message Presets available: Marketing and Transactional. Marketing presets are used for promotional or informational emails that are sent to a large audience and require opt-in consent from the recipients. Transactional presets are used for operational or transactional emails that are sent to individual recipients and do not require opt-in consent from the recipients. SMS and Social are not types of Email Message Presets, but types of channels that can be used in Adobe Journey Optimizer.

References: https://experienceleague.adobe.com/docs/journey-optimizer/using/email-channel/email-message-pres