Which two media cloud types are available for planning out-of-the-box with media cloud?

A B2B advertising publishing company is exploring salesforce to manage its advertising sales business. The sales representatives can sell digital, tv, radio, print, and event ads to their customers in a single media plan.

Which two media cloud types are available for planning out-of-the-box with media cloud?
A . digital
B . event
C . print
D . linear

View Answer

Answer: A, D

Explanation:

For a B2B advertising publishing company that sells a variety of ad types through Salesforce Media Cloud, the two media types available for planning out-of-the-box are:

Digital: This media type covers online advertising formats such as digital banners, video ads, and other forms of digital content. Media Cloud supports digital ad planning with functionalities tailored to the needs of digital advertising.

Linear: This refers to traditional linear TV advertising, where ads are scheduled to run at specific times within a broadcast. Media Cloud provides out-of-the-box capabilities for planning and managing linear TV ad campaigns.

These media types are supported natively within Media Cloud, enabling sales representatives to plan and sell ads across these channels efficiently.

Reference: Salesforce Media Cloud documentation: https://www.salesforce.com/products/media-cloud/overview/

Salesforce Media Cloud Advertising Sales Management Guide: https://help.salesforce.com/