Which tool should the BA use to capture all launches of the current state?

Cloud Kicks (CK) wants to redefine its lead-to-customer business process. CK wants to unify the interactions between sales, marketing, and customers to provide a more seamless experience. The business analyst (BA) need to create a visual representation that includes the steps and inputs from both sales and marketing.

Which tool should the BA use to capture all launches of the current state?
A . Journey Mapping
B . Process Mapping
C . Whiteboarding

View Answer

Answer: B