Which strategy supports the solution?

A sales representative proposes an engagement solution that works seamlessly across all media to a customer.

Which strategy supports the solution?
A . Multi-channel
B . Two-way dialogue
C . Social networks

View Answer

Answer: A

Explanation:

Multi-channel is the strategy that supports an engagement solution that works seamlessly across all media. Multi-channel means using different communication channels (such as email, phone, social media, web chat, etc.) to reach and interact with customers and prospects. Multi-channel helps to increase customer satisfaction, loyalty, and retention by providing them with convenience, choice, and consistency.

Reference: https://www.salesforce.com/resources/articles/multichannel-marketing/#multichannel-marketing-definition