Which personalization string should they include as the href attribute in the link?

Northern Trail Outfitters wants to include a ‘view online’ link in an email template to enable users to view a web page version of the email.

Which personalization string should they include as the href attribute in the link?
A . %%view_as_webpage%%
B. %%view_email_url%%
C. %%vawp%%
D. %%view_online%%

Answer: B

Explanation:

This personalization string is used to direct a subscriber to a web version of the email, allowing them to view the email online even if their email client does not support HTML. For more information on personalization strings, please see the documentation here: https://help.salesforce.com/articleView?id=mc_es_personalization_strings.htm&type= 5.