Which one of the following statements best describes the purpose of a focus group?

Which one of the following statements best describes the purpose of a focus group?
A . To gather focused information from a group of users in a usability test session
B. To gather contextual information relating to user needs without interfering with users’ work
C. To collect contextual information relating to user needs by talking to users with particular focus on a user group
D. To gather ideas for personas and scenarios
E. To discuss a set of questions on specific topics
F. To evaluate an interactive system

View Answer

Answer: E

Explanation:

Focus group

A focused discussion where a moderator leads a group of participants through a set of

questions on specific topics.

Note: 1.

Do not use focus groups for usability evaluation. Focus groups are about attitude and opinion. In comparison, usability tests are about observing actual user behaviour.