Which of the following strategies would be more suitable in a business environment of constant change which requires a need to continually find new products and new markets?

Which of the following strategies would be more suitable in a business environment of constant change which requires a need to continually find new products and new markets?
A . global
B . differentiation
C . horizontal integration
D . premium

View Answer

Answer: B

Explanation:

Differentiation strategy is a strategy that aims to distinguish a product or service, from other similar products, offered by competitors in the market. It’s an approach that a business takes to develop a unique product or service that customers will find better distinctive from those offered by competitors.