Which of the following factors typically is the most significant impediment to implementing collaborative commerce?

Which of the following factors typically is the most significant impediment to implementing collaborative commerce?

A. Technology barriers

B. Security

C. Corporate culture

D. Return on investment (ROI)

View Answer

Answer: C

Explanation:

Corporate culture is often the most significant impediment to implementing collaborative commerce. Collaborative commerce involves different organizations working closely together, sharing information and processes to optimize the supply chain.

Here’s why:

Technology barriers: While important, these can often be overcome with investment in the right solutions.

Security: Concerns can be addressed through robust security protocols and measures.

Corporate culture: This can be deeply ingrained and resistant to change. Organizational silos, lack of trust, and resistance to sharing information are common cultural barriers.

Return on investment (ROI): While crucial, it’s often a result of overcoming cultural and technological barriers. Corporate culture is the underlying factor that influences the willingness and ability of organizations to collaborate effectively.

Reference: McAfee, A., & Brynjolfsson, E. (2008). Investing in the IT That Makes a Competitive Difference.

Lambert, D. M. (2008). Supply Chain Management: Processes, Partnerships, Performance.