When dealing with a complex product, what is best defined as a secondary persona?

When dealing with a complex product, what is best defined as a secondary persona?
A . Another user of the primary interface can be accommodated as long as the targeted persona’s experience is not compromised
B . Someone the product is explicitly not going to satisfy
C . The consumer whose experience is essential to the degree that it is acceptable to alter the product experience of the primary persona
D . A persona that must be satisfied for the product such that the goals should drive the design process

View Answer

Answer: A

Explanation:

A secondary persona is a type of persona that represents another user of the primary interface who can be accommodated as long as the targeted persona’s experience is not compromised. A secondary persona is not the main focus of the product design, but still has some needs and expectations that should be considered. A secondary persona can help to identify additional features, functionalities, or scenarios that can enhance the product value and usability, without sacrificing the primary persona’s satisfaction.

Reference: Design Thinking – Scaled Agile Framework

Personas – Scaled Agile Framework

When dealing with a complex product, a secondary persona could be best defined as what?