What should they do to further segment their audience?
A marketer typically sends to a filtered data extension that contains their primary audience.
They need to target only a portion of this population for an upcoming send.
What should they do to further segment their audience?
A . Copy the filtered data extension and add additional filter criteria.
B. Use the Split option to temporarily add additional filter criteria.
C. Copy the data filter and build a new data extension with additional filter criteria.
Answer: C
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