What should an architect recommend the implementation team do to capture the data in the impressions column?

Refer to the exhibit.

A client wants to understand how its Display Media optimization programs are performing by AAM Segment. The client wants to produce a report as outlined in Exhibit A.

What should an architect recommend the implementation team do to capture the data in the impressions column?

A. Capture the campaign code from the destinational URL.

B. Add a demdex media pixel to the ad’s creative.

C. Capture the referring domain of the click-through event.

D. Use server-side forwarding to capture the impressions.

View Answer

Answer: D