Exam4Training

What should a consultant recommend to help prevent automatic unsubscribes from email scanners?

LenoxSoft noticed they are getting a much higher unsubscribe rate and suspect it is due to bot activity.

What should a consultant recommend to help prevent automatic unsubscribes from email scanners?
A . Enable two-click unsubscribe in Pardot.
B. Move the unsubscribe link to the header of the email instead of the footer.
C. Immediately send prospects the resubscribe email template.
D. Apply a <blockquote> tag to the unsubscribe link so scanners ignore it.

Answer: B

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