What is the potential benefit of revisiting dead opportunities?

A new sales representative is struggling to fill the top of their sales funnel.

What is the potential benefit of revisiting dead opportunities?
A . To gain customer feedback and improve their approach
B . To determine if the customer needs have changed
C . To see it new decision makers are available

View Answer

Answer: B

Explanation:

Determining if the customer needs have changed is a potential benefit of revisiting dead opportunities. Dead opportunities are prospects who did not buy the product for various reasons, such as budget, timing, or fit. Revisiting dead opportunities can help to identify if their situation has changed, if their pain points have increased, or if they are more open to considering the product again.

Reference: https://www.salesforce.com/resources/articles/lead-generation/#lead-generation-strategies