What is Data Cloud’s primary value to customers?

What is Data Cloud’s primary value to customers?
A . To provide a unified view of a customer and their related data
B . To connect all systems with a golden record
C . To create a single source of truth for all anonymous data
D . To create personalized campaigns by listening, understanding, and acting on customer behavior

View Answer

Answer: A

Explanation:

Data Cloud is a platform that enables you to activate all your customer data across Salesforce applications and other systems. Data Cloud allows you to create a unified profile of each customer by ingesting, transforming, and linking data from various sources, such as CRM, marketing, commerce, service, and external data providers. Data Cloud also provides insights and analytics on customer behavior, preferences, and needs, as well as tools to segment, target, and personalize customer interactions. Data Cloud’s primary value to customers is to provide a unified view of a customer and their related data, which can help you deliver better customer experiences, increase loyalty, and drive growth.

Reference: Salesforce Data Cloud, When Data Creates Competitive Advantage