What factors are involved with and determine email deliverability? (Choose 2)

What factors are involved with and determine email deliverability? (Choose 2)
A . Sender Policy Framework (SPF)
B . Domain Keys
C . Sender ID
D . Whitelist
E . CAN-SPAM

View Answer

Answer: A, B

Explanation:

Email deliverability is the measure of how successfully your emails reach the inbox of your recipients without bouncing or being marked as spam. Email deliverability depends on several factors, such as your sender reputation, your email content, and your email authentication. Two of the most important email authentication methods are Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM). SPF is a protocol that allows you to specify which IP addresses are authorized to send emails from your domain. DKIM is a protocol that allows you to digitally sign your emails with a private key and verify them with a public key published in your domain’s DNS records. Both SPF and DKIM help prevent email spoofing and phishing, and improve your sender reputation and deliverability