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Which potential option violates CAN-SPAM specifications on subject lines?
Cloud Kicks (CK) has a very important new product launch coming up. CK has built an informative email to maximize awareness and interest. Management refused a giveaway as part of the campaign, but not deep discounts. Which potential option violates CAN-SPAM specifications on subject lines?A . You don't want to...
Which potential option violates CAN-SPAM specifications on subject lines?
Cloud Kicks (CK) has a very important new product launch coming up. CK has built an informative email to maximize awareness and interest. Management refused a giveaway as part of the campaign, but not deep discounts. Which potential option violates CAN-SPAM specifications on subject lines?A . You don't want to...
Which data extension should the associate use?
A marketing associate needs to create a criteria-based subset of an audience from another data extension without using structured query language (SQL). Which data extension should the associate use?A . Filtered Data ExtensionB . Random Data ExtensionC . Standard Data ExtensionView AnswerAnswer: A Explanation: A Filtered Data Extension is the...
Which delimiter should the associate select to correctly import this file type?
A marketing associate needs to import a CSV file into a data extension. Which delimiter should the associate select to correctly import this file type?A . TabB . PipeC . CommaView AnswerAnswer: C Explanation: For importing a CSV (Comma-Separated Values) file into a data extension, the most appropriate delimiter is...
Which email metric should the associate use to convey the email's visual effectiveness?
The marketing team at Northern Trail Outfitters has been running an email series for three weeks. Management has asked for a report of the results of the email campaign's effectiveness and performance. Which email metric should the associate use to convey the email's visual effectiveness?A . Open RateB . Bounce...
Where should an associate view the status of the subscriber?
A customer complains to Cloud Kicks (CK) that they missed the seasonal sale email alerts. The customer is unsure if they unsubscribed themselves but has not received any emails from CK in the past 6 months. Where should an associate view the status of the subscriber?A . Synchronized Data Extensions...
client?
According to GDPR principles, what is a company allowed to do after collecting personal data from a client?A . Retain client information after the client requests termination of the relationship.B . Contact the client in order to keep their personal data up to date.C . Sell the information to other...
What impact does a field marked as Nullable have when importing a file into a data extension?
What impact does a field marked as Nullable have when importing a file into a data extension?A . The field is NOT required in the file being imported.B . The field is required but can have blank values. C The field only accepts true or false values.View AnswerAnswer: A Explanation:...
What should an associate recommend?
Northern Trail Outfitters created a new team to oversee its marketing strategy. They want a way to categorize content by any criteria, marketing tactic, geography, and product line. What should an associate recommend?A . Enable content tags.B . Create custom folder permissions.C . Organize folders alphabetically.View AnswerAnswer: A Explanation: Content...
Which feature should the associate use?
The marketing associate at Cloud Kicks wants to create a custom report to only track key performance indicators (KPIs) prioritized by leadership. Which feature should the associate use?A . Intelligence ReportsB . Email Studio Send TrackingC . Marketing Cloud Engagement ReportsView AnswerAnswer: C Explanation: To track key performance indicators (KPIs)...
