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PDX-101 exam

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What variable tag must be included in an email to allow prospects to manage their email preferences?

What variable tag must be included in an email to allow prospects to manage their email preferences?A . %%opt_out%% or %%email_preference_center%%B . %%unsubscribe %% or %% email_preference_ center %%C . %%opt_out%% report_spam %%D . %%unsubscribe % or %% opt_out %%View AnswerAnswer: B Explanation: According to the Salesforce documentation, the variable...

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How should the user resolve this Issue?

A marketing user wants to send an email template to a prospect list, but the specific email template Isn't available to choose when sanding a new list email. How should the user resolve this Issue?A . Edit the list to be available for "Email Sanding"B . Edit the email template...

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Which standard dashboard shows the total submission across all Marketing Cloud Account Engagement landing pages in B2B Marketing Analytics?

Which standard dashboard shows the total submission across all Marketing Cloud Account Engagement landing pages in B2B Marketing Analytics?A . Pipeline dashboardB . Engagement dashboardC . Account-Based Marketing dashboardD . Multi-Touch Attribution dashboardView AnswerAnswer: B Explanation: The engagement dashboard in B2B Marketing Analytics shows the total submissions across all Marketing...

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The "related" tab of the prospect record displays prospects that have what in common? Choose one answer

The "related" tab of the prospect record displays prospects that have what in common? Choose one answerA . Email DomainB . CompanyC . Assigned userD . ScoreView AnswerAnswer: D Explanation: According to the Salesforce documentation, the “related” tab of the prospect record displays prospects that have the same score as...

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Form or Form Handler? I want to use progressive profiling to personalize my form.

Form or Form Handler? I want to use progressive profiling to personalize my form.A . Form HandlerB . FormView AnswerAnswer: B Explanation: Form handlers allow you to use your own forms to post your data to Marketing Cloud Account Engagement. A form handler is a great alternative to use instead...

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Arrange these events in sequence:

Arrange these events in sequence: A) The visitor is now a prospect. B) A visitor submits a conversion form C) A cookie is applied D) The prospect's activity history is available to view in Marketing Cloud Account Engagement E) Visitors access your company websiteA . ECBADB . EBADCC . CBADED...

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There are absolutely no restrictions on how you assign custom users abilities.

There are absolutely no restrictions on how you assign custom users abilities.A . TrueB . FalseView AnswerAnswer: B Explanation: According to the Salesforce documentation, the answer is false. There are some restrictions on how you assign custom users abilities. A custom user is a user who has a custom role...

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What type of fields are not supported by the Marketing Cloud Account Engagement sync?

What type of fields are not supported by the Marketing Cloud Account Engagement sync?A . Record Type fieldsB . Formula fieldsC . Number fieldsD . Geolocation fieldsE . Text Area (rich) fieldsView AnswerAnswer: B, D, E Explanation: According to the Salesforce documentation, the types of fields that are not supported...

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What type of Information do rule step types look for in engagement studio programs?

What type of Information do rule step types look for in engagement studio programs?A . Prospect InterestB . Prospect behaviorC . Prospect activityD . Prospect criteriaView AnswerAnswer: D Explanation: Rule step types in engagement studio programs are used to check the prospect criteria, such as field values, list membership, tags,...

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Which two form field options should be enabled?

LenoxSoft has multiple forms containing a "Comments" field on their website. The administrator would like for this field to be visible and empty every time a prospect returns to one of their forms. Which two form field options should be enabled? Choose 2 answersA . Do not prefillB . Always...

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