How should the Marketing Cloud admin ensure users have access?

Northern Trail Outfitters installed Query Studio for Marketing Cloud, however, users are reporting they do NOT have access How should the Marketing Cloud admin ensure users have access?A . Choose Public App Integration during the installationB . Install App-appropriate business units for expanded accessC . License all appropriate users within...

April 20, 2021 No Comments READ MORE +

What should the Marketing Cloud admin consider when sending from the new IP Address?

Northern Trail Outfitters is migrating from a small, in-house email solution to Marketing Cloud. What should the Marketing Cloud admin consider when sending from the new IP Address?A . The IP address is on reserve, is already in use, and has an email sending history.B . Building desirable sending history...

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What configuration change must be made to alleviate this issue?

An engineer configures a network discovery policy on Cisco FMC. Upon configuration, it is noticed that excessive and misleading events are filing the database and overloading the Cisco FMC. A monitored NAT device is executing multiple updates of ts operating system in a short period of time. What configuration change...

April 20, 2021 1 Comment READ MORE +

Which functionality would allow this?

A Marketing Cloud admin wants to append an Urchin Tracking Module (UTM) variable String to links in emails. Which functionality would allow this?A . Parameter ManagerB . Web and Mobile AnalyticsC . Advertising StudioD . Personalization BuilderView AnswerAnswer: A

April 19, 2021 No Comments READ MORE +

Which component should be discussed with the customer to allow for this use case?

A financial services customer states that families often share email addresses across multiple checking, savings, loan, and credit accounts. The customer needs to allow individual accounts to use the same email address in Marketing Cloud but maintain separate subscriber attributes. Which component should be discussed with the customer to allow...

April 18, 2021 No Comments READ MORE +

When should the admin create separate business units for each of NTO's brands?

A Marketing Cloud admin at Northern Trail Outfitters (NTO) is exploring whether they need to separate their brands into separate business units. When should the admin create separate business units for each of NTO's brands?A . NTO requires SSL certificate configurations for Content Builder and Portfolio imagesB . Brand-specific private...

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Which three options determine when a contact could enter a journey? Choose 3 answers.

Which three options determine when a contact could enter a journey? Choose 3 answers.A . Re-entry at any timeB . Re-entry by attributeC . Re-entry by dateD . No re-entryE . Re-entry only after exitingView AnswerAnswer: A,D,E

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Which report should be used?

A Marketing Cloud admin is asked to understand how a certain content area within a Triggered Send Email is performing. Which report should be used?A . Dynamic Content for Triggered SendsB . Sends Account Send SummaryC . Impression Tracking for Triggered SendsD . Email Performance by AttributeView AnswerAnswer: C

April 17, 2021 No Comments READ MORE +

Which three values could be used as personalization strings in query string parameters?

NTO wants to format links for consumption by Google Analytics 360. NTO wants to make sure they do not have any data which could be considered Personally Identifiable information (PII) within their links. Which three values could be used as personalization strings in query string parameters? Choose 3 answersA ....

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What should be taken into consideration to accomplish this?

A Marketing Cloud admin to create custom roles for their business process. What should be taken into consideration to accomplish this?A . Custom roles can only be edited by the user who created the role initially.B . Custom roles are only available within the business in which they were created.C...

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