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Which activity would allow NTO to build the journey with the fewest activities possible?
Northern Trail Outfitters (NTO) is building a journey which randomly sends five different versions of an initial welcome email to new subscriber however, subscribers receive the same follow-up email two weeks later. To improve maintainability of their email content, NTO want to use 3 completely different emails, rather than having...
Which two statements are correct about Send Logging? Choose 2 answers
Which two statements are correct about Send Logging? Choose 2 answersA . Send Log data extensions are archived automatically based on retention settings.B . AMPscript can be used to pull data from Send Logs for use within emails.C . SQL Query Activities can reference Send Logs in combination with system...
What should the admin confirm to resolve the issue?
Northern Trail Outfitters is preparing to send a promotional email. The audience file was loaded into a data extension but does not display for Marketing Cloud admin scheduling the send. What should the admin confirm to resolve the issue?A . The data extension is marked as SendableB . The data...
Where would a Marketing Cloud admin view all verified email addresses?
Where would a Marketing Cloud admin view all verified email addresses?A . Identity Verification LogB . From Address ManagementC . Reply Mail ManagementD . Sender ProfilesView AnswerAnswer: B
Which feature should they use?
Northern Trail Outfitters does NOT want to store email addresses or phone numbers within Marketing Cloud. Which feature should they use?A . Tokenized SendingB . Field Level EncryptionC . Lookup reference to Contact ObjectD . Master-detail relationship to ContactsView AnswerAnswer: A
What feature could be used to solicit website feedback without navigating away from the email?
Northern Trail Outfitters wants to optimize their eCommerce site by sending a follow-up Email to a customer alter an online purchase is made. What feature could be used to solicit website feedback without navigating away from the email?A . CloudPage forms Content BlockB . Email Form Content BlockC . Dynamic...
Which two topics does Setup Assistant cover?
Setup Assistant provides information and resources for configuring a new Marketing Cloud account. Which two topics does Setup Assistant cover? Choose 2 answersA . Enabling Mobile ConnectB . Managing the Enhanced SFTPC . Configuring Journey BuilderD . Setting up the Data StructureView AnswerAnswer: B,D
In which two ways should the admin configure Data Designer to allow this data to be used within a Journey?
A Marketing Cloud admin is configuring the Marketing Cloud data model for the first time. Journey Builder with of messages being sent to customers, based on if there has been an order or not. There are two existing data model Orders: - Customers contains information about subscribers including Email Address,...
Which three items will Validate check in an email message?
The Northern Trail Outfitters (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send and has asked about using the Validate functionality for this effort. Which three items will Validate check in an email message? Choose...
What storage model should be used if a subscriber has more than one value for an attribute?
What storage model should be used if a subscriber has more than one value for an attribute?A . Profile AttributeB . Data ExtensionsC . Publication ListsD . ListsView AnswerAnswer: B
