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Marketing Cloud Account Engagement Consultant exam

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Select available Social Posting Connectors

Select available Social Posting ConnectorsA . FacebookB . TwitterC . LinkedlnD . ZoneE . WhatsAppF . InstagramG . TumblrView AnswerAnswer: A, B, C

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There is Custom Field Type in Marketing Cloud Account Engagement called Date

There is Custom Field Type in Marketing Cloud Account Engagement called DateA . TrueB . FalseView AnswerAnswer: A

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There is Custom Field Type in Marketing Cloud Account Engagement called CRM User

There is Custom Field Type in Marketing Cloud Account Engagement called CRM UserA . TrueB . FalseView AnswerAnswer: A

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What is available to choose within Repeat Rule

What is available to choose within Repeat RuleA . Days before eligible to repeat ruleB . Limit rule matchesC . Certain ProspectsD . Repetition OrderView AnswerAnswer: A, B

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LenoxSoft just purchased Marketing Cloud Account Engagement and will be migrating to Marketing Cloud Account Engagement from another marketing automation tool. On the initial kickoff call, the Marketing Manager shares their existing tool's contract ends in 3 weeks. Given the accelerated timeframe, what is the recommended first step?

LenoxSoft just purchased Marketing Cloud Account Engagement and will be migrating to Marketing Cloud Account Engagement from another marketing automation tool. On the initial kickoff call, the Marketing Manager shares their existing tool's contract ends in 3 weeks. Given the accelerated timeframe, what is the recommended first step?A . Install...

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Which of the following would you NOT advise them on before they enable the connector?

LenoxSoft would like to enable the Google AdWords connector in Marketing Cloud Account Engagement. Which of the following would you NOT advise them on before they enable the connector?A . They should ensure their URL structures can handle parameters before verifying the connector.B . The connector cannot be linked directly...

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How would you have LenoxSoft automate the assignment?

LenoxSoft has very specific lead qualification that has to be met before assigning prospects to an inside sales rep: *The prospects must be located in Texas or California *The prospects must submit their Request a demo form. When those two criteria are met they want to automatically assign the prospects...

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What steps do you recommend to achieve those requirements?

LenoxSoft has a service portal for customers. A Marketing Cloud Account Engagement page action set by the admin will change a prospects engagement custom field to "Engaged" for any prospect who views this service portal page. Customers who visit this portal more often have a higher company satisfaction rate. Those...

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What is the first step Lenoxsoft should take to allow Salesforce to become the primary recordholder?

Prior to starting implementation, LenoxSoft wishes to consolidate all their data within Salesforce. They currently use three different systems, including Salesforce, to manage their customer data. All data does NOT currently reside in one system, and Lenoxsoft wants Salesforce to be the primary system for customer records. What is the...

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- Prospects with a job title of "CEO" and Industry of "Software" are added to the Salesforce campaign. Based on those requirements, which steps should Lenoxsoft prioritize to replicate their process?

Lenoxsoft currently uses a Salesforce workflow to continually look for old and new leads that meet certain criteria under Job title and Industry, and adds them to a Salesforce campaign. The Marketing Cloud Account Engagement connector is verified and their existing Salesforce records have been reviewed, but they have yet...

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