Which capability best supports NTO's desire to separate its data by brand?

Northern Trail Outfitters (NTO), an outdoor lifestyle clothing brand, recently started a new line of business. The new business specializes in gourmet camping food. For business reasons as well as security reasons, it's important to NTO to keep all Data Cloud data separated by brand. Which capability best supports NTO's...

August 25, 2024 No Comments READ MORE +

Which two steps should the consultant take to address this new use case?

A Data Cloud customer wants to adjust their identity resolution rules to increase their accuracy of matches. Rather than matching on email address, they want to review a rule that joins their CRM Contacts with their Marketing Contacts, where both use the CRM ID as their primary key. Which two...

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Which feature should the consultant suggest the marketing team use to ensure this consistency when creating future, more refined segments?

Cumulus Financial created a segment called High Investment Balance Customers. This is a foundational segment that includes several segmentation criteria the marketing team should consistently use. Which feature should the consultant suggest the marketing team use to ensure this consistency when creating future, more refined segments?A . Create new segments...

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What does it mean to build a trust-based, first-party data asset?

What does it mean to build a trust-based, first-party data asset?A . To provide transparency and security for data gathered from individuals who provide consent for its use and receive value in exchangeB . To provide trusted, first-party data in the Data Cloud Marketplace that follows all compliance regulationsC ....

August 24, 2024 No Comments READ MORE +

Which two dependencies prevent a data stream from being deleted? Choose 2 answers

Which two dependencies prevent a data stream from being deleted? Choose 2 answersA . The underlying data lake object is used in activation.B . The underlying data lake object is used in a data transform.C . The underlying data lake object is mapped to a data model object.D . The...

August 23, 2024 No Comments READ MORE +

What is Data Cloud's primary value to customers?

What is Data Cloud's primary value to customers?A . To provide a unified view of a customer and their related dataB . To connect all systems with a golden recordC . To create a single source of truth for all anonymous dataD . To create personalized campaigns by listening, understanding,...

August 22, 2024 No Comments READ MORE +

Which two areas should a consultant review to troubleshoot this issue?

A consultant has an activation that is set to publish every 12 hours, but has discovered that updates to the data prior to activation are delayed by up to 24 hours. Which two areas should a consultant review to troubleshoot this issue? Choose 2 answersA . Review data transformations to...

August 22, 2024 No Comments READ MORE +

Which consideration related to the way Data Cloud ingests CRM data is true?

Which consideration related to the way Data Cloud ingests CRM data is true?A . CRM data cannot be manually refreshed and must wait for the next scheduled synchronization,B . The CRM Connector's synchronization times can be customized to up to 15-minute intervals.C . Formula fields are refreshed at regular sync...

August 22, 2024 No Comments READ MORE +

Which two considerations should the consultant inform the customer about?

During a privacy law discussion with a customer, the customer indicates they need to honor requests for the right to be forgotten. The consultant determines that Consent API will solve this business need. Which two considerations should the consultant inform the customer about? Choose 2 answersA . Data deletion requests...

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Which permission setting should a consultant check if the custom Salesforce CRM object is not available in New Data Stream configuration?

Which permission setting should a consultant check if the custom Salesforce CRM object is not available in New Data Stream configuration?A . Confirm the Create object permission is enabled in the Data Cloud org.B . Confirm the View All object permission is enabled in the source Salesforce CRM org.C ....

August 21, 2024 No Comments READ MORE +