- All Exams Instant Download
Which tool is recommended for this scenario?
Northern Trail Outfitters (NTO) specializes in delivering snack boxes to its members. NTO offers a 90-day trial on the snack boxes. NTO would like to send out a series of emails to educate and remind members to purchase the snack box subscription before the 90-day trial ends. Which tool is...
How can this be achieved?
Northern Trail Outfitters' marketing team includes the nearest store to customers in the template of its emails. This data extension only needs to be updated when store information changes, such as when a new store opens or a store closes. How can this be achieved?A . Create an automation to...
Which two criteria should be met to ensure compliance with the CAN-SPAM Act?
A marketer plans to send a Commercial email. Which two criteria should be met to ensure compliance with the CAN-SPAM Act? (Choose two.)A . Include a phone number to call. B. Include the mailing address of the sender. C. Ensure an opt-out link is present. D. State why the subscriber...
Which configuration is required when creating the data extension?
A marketer wants to store all the attributes for a triggered send within a data extension. Which configuration is required when creating the data extension?A . Select the 'Use for triggeredsend' checkbox. B. Include Subscriberkey and Emailaddress field as primary key. C. Create from template and choose triggeredsend template.View AnswerAnswer:...
What should they do to further segment their audience?
A marketer typically sends to a filtered data extension that contains their primary audience. They need to target only a portion of this population for an upcoming send. What should they do to further segment their audience?A . Copy the filtered data extension and add additional filter criteria. B. Use...
How is Primary Key used?
How is Primary Key used?A . Primary Key is used when defining a Send Relationship B. Primary Key is the unique value to identify a subscriber C. Primary Key identifies a row or a field in a data extension as unique D. Primary Key prevents data from being overwritten in...
A 15 person management team wants to review test emails built in email studio prior to live deployment based on content that is personalized for them but it clearly noted as a test email what is the safest most effective way for a marketer to accomplish this task without the compromising email content.
A 15 person management team wants to review test emails built in email studio prior to live deployment based on content that is personalized for them but it clearly noted as a test email what is the safest most effective way for a marketer to accomplish this task without the...
Why would the marketer be unable to configure a holdback audience?
A marketer is configuring Path Optimizer in Journey Builder to test three different email subject lines. They want to configure a holdback audience to receive the winning path, but the option is unavailable. Why would the marketer be unable to configure a holdback audience?A . The Journey is a one-time...
Which standard tool best does this?
Northern Trail Outfitters is looking at solutions that provide warnings/advice automatically about Email Sends using Artificial Intelligence. Which standard tool best does this?A . Einstein Copy Insights B. Einstein Email Recommendations C. Einstein Messaging InsightsView AnswerAnswer: A
How should the marketer share these assets?
A marketer for Northern Trail Outfitters needs to share multiple assets in Content Builder for a campaign with another business unit in their account. How should the marketer share these assets?A . Individually share each asset with the other business unit in Content Builder. B. Move the content into the...
