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What is necessary to complete SAP setup?
An entertainment customer has added a new business unit for one of its record labels. It has also purchased a Sender Authentication Package (SAP) and owns the branded domain. What is necessary to complete SAP setup?A . Route the domain through an IP address unique to the business unit.B ....
Which data source is supported to personalize messages?
Northern Trail Outfitters is looking to personalize their SMS Messages. Which data source is supported to personalize messages?A . Population in Contact BuilderB . MobileConnect DemographicsC . Data Designer Attribute GroupD . Profile Attributes.View AnswerAnswer: B
What type of relationship should be used?
A customer needs to link demographic information to its model in Contact Builder. What type of relationship should be used?A . One-to-ManyB . One-to-OneC . Many-to-OneD . Many-to-ManyView AnswerAnswer: B
Using best practices, how should a consultant create and assign roles for NTO?
Northern Trail Outfitters (NTO): * Employs Email Specialists responsible for creating content, testing, sending emails, defining the activities for Automation Studio, and creating automations. * Prefers not to use custom roles unless it is absolutely necessary. * Email Specialist resides in multiple business units. Using best practices, how should a...
Which steps should be used to accomplish this in Journey Builder?
A customer wants to automate the process of sending a series of welcome emails based on the Subscriber's data. Emails should be sent weekly for up to five weeks. If a subscriber makes a purchase, they should stop receiving welcome emails. A Boolean flag should be set in the data...
Which option should be in this scenario?
A customer wants to display a subscriber's first name and the date of send in its monthly newsletter. Subscriber first name data is stored in a data extension that will not be used in the send definition. Which option should be in this scenario?A . Personalization stringsB . AMPscriptC ....
What sequence of automation activities should meet these requirements?
A customer needs to import data from an SFTP site. The customer wants to: • Segment the contents of the file and then send emails. • Transfer the file to the SFTP site at various times daily. • Send to data extensions. What sequence of automation activities should meet these...
What solution will decrease manual workloads on the team and will improve their customers' experience?
Northern Trail outfitters needs to reduce the amount of work when managing messages to customers, but cannot add any more personnel due to budget constraints. There has been an increased number of customer purchases on their website, and the team currently sends batch order confirmations. What solution will decrease manual...
What should the consultant ask in order to design the data structure for this solution?
A retail company needs to create journeys that will target subscribers based on website behavior. They have identified 3 separate groups: * Customers who searched for an item on their website. * Customers who abandoned a cart on their website. * Customers who made a purchase on their website. What...
Which solution should the consultant recommend?
Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience. They have employed a consultant to help them design an automated solution for maintaining an auto-suppression list. Which solution should the consultant recommend?A . Use Einstein Segment RecommendationsB . Use an import activity to...
