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How do I set up an individual who manages Marketing Cloud operations across channels, mobile, and social? Choose two.
How do I set up an individual who manages Marketing Cloud operations across channels, mobile, and social? Choose two.A . Marketing Channel Manager RoleB . Regional or Local Administrator RoleC . Marketing Cloud Administrator RoleD . Email marketing manager roleView AnswerAnswer: A,C
Which automated workflow meets the customer's requirements?
A bank wants to send out a series of emails to new customers that open a checking or savings account. The emails will be used to educate and inform customers regarding their current account and other bank offerings * Data for the campaign will be in two data extensions: Customer...
Which method should a consultant recommend to ensure content is displayed properly within the email?
A customer with limited technical resources has assistance in setting up a small email deployment that the customer will maintain long term. The email will display men’s shoes to males in the audience and women’s shoes to females in the audience. The sendable data extension contains a field with a...
Which three components should the customer's solution include?
A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data...
Which data object should be used in conjunction with data extensions to create an opt-down strategy for customers?
Which data object should be used in conjunction with data extensions to create an opt-down strategy for customers?A . Profile attributesB . Preference attributesC . Publication ListsD . Preference ListsView AnswerAnswer: C
What action should be taken to increase subscriber engagement?
Northern Trail Outfitters is noticing a gradual decline in the percentage of conversions per emails sent in their digital marketing campaign. A new initiative is being adopted to reverse the trend What action should be taken to increase subscriber engagement? Choose 2 answersA . Increase volume of emails to a...
In which two ways should this segment be created?
Northern Trail Outfitters wants to target all customer who have registered to receive Push Notifications. Their app uses the Mobile Push multiple with Mobile Push SDK. In which two ways should this segment be created?A . Using Mobile Studio, create a Mobile Push Filtered List filter on the MobilePush Demographics...
Which steps should be included in the customer's automation?
A customer wants to automate a series of three emails as part of a Membership renewal drip campaign. * Email #1 will be sent one month prior to the member's renewal date * Email #2 will be sent one week prior to the member's renewal date * Email #3 will...
What should the consultant suggest to minimize the impact of Marketing Cloud Connect on daily API limits?
A customer executes a large number of sends via Marketing Cloud connect and is concerned about API limits. What should the consultant suggest to minimize the impact of Marketing Cloud Connect on daily API limits? Choose TwoA . Upgrade the MC account to ConnectedAppB . Turn off link details trackingC...
Using the principle of least privilege, which two pre-defined roles should be assigned?
A marketer wants to create and edit email content, as well as generate reports and manage subscriber data. Using the principle of least privilege, which two pre-defined roles should be assigned? Choose 2 answersA . AnalystB . AdministratorC . Data ManagerD . Content CreatorView AnswerAnswer: A,D
