- All Exams Instant Download
Which process should the consultant utilize for a reliable send method?
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment. Which process should the consultant utilize for a reliable send method?A . Query Synchronized Data Extensions using a query activity to a Salesforce Data...
What key issue should be addressed?
A retail company's database of record resides at a 3rd-party company that also keeps track of purchase history. That database only updates once a day where new records can be created and merged. The database uses an "Email ID," which is a numeric field that represents both the business unit...
How should the customer individualize the email content?
A customer has an email newsletter to send out, but wants to deliver it with a targeted message for customers within a specified age range. These data have been defined in attributes from a sign-up landing page. How should the customer individualize the email content?A . Personalization StringsB . Substitution...
What consideration should be made before implementing this solution?
Northern Trail Outfitters maintains their primary customer identity in their ERP system but managers their customer service via Service Cloud. Customer data is updated in real-time based on changes in the ERP, and the ERP customer ID serves as the Customer Key. They want to leverage Synchronized Data Extensions to...
Which two statements about a database of record are correct? Choose 2 answers:
Which two statements about a database of record are correct? Choose 2 answers:A . A database of record is a centralized storage repository of data about objects or peopleB . A database of record is any database that contains subscriber dataC . A database of record is system in which...
Which two best practices should be utilized?
Northern Trail Outfitters has determined they will initially deploy messaging to email and SMS channels, but also plan for social advertising. Customer data originates within their point-of-sale system which communicates to Marketing Cloud in real-time via API. They want to configure their customer data for long-term cleanliness and maintainability. Which...
What could be configured to meet this request?
Northern Trail Outfitters wants to know the number of Contacts in their account. This information needs to be emailed to their Chief Marketing Officer on a weekly basis. What could be configured to meet this request?A . Configure the Contact Extract Activity in Automation StudioB . Query the _Subscriber Data...
What are two possible outcomes when “Multipart MIME” is selected during the send process? Choose 2 answers
What are two possible outcomes when “Multipart MIME” is selected during the send process? Choose 2 answersA . An auto-generated text version will be sent with your HTML email.B . A custom text version will be sent with your HTML email.C . The email will avoid detecting by various SPAM...
Which flow would meet their needs?
Northern Trail Outfitters (NTO) wants to send out a communication to subscribers who have not made a purchase the last six months. Customer are often opted-in to more than one messaging channel. NTO would like to be able to communicate the same message across all channels. Which flow would meet...
What Contact Entry mode best fits this scenario?
An online retailer would like to utilize Journey Builder interactions for sending post-purchase communications to their customers. What Contact Entry mode best fits this scenario?A . No re-entryB . Re-entry anytimeC . Re-entry only after existingD . Re-entry after timeView AnswerAnswer: C
