- All Exams Instant Download
How are Publication Lists used?
How are Publication Lists used?A . To allow subscribers to opt-down/out instead of unsubscribing from allB . To built dynamic content rules by subscriber typeC . To manage subscribers in guided and triggered email sendsD . To send communication to all subscribers, regardless of opt-in statusView AnswerAnswer: A
Customer Event:
Customer Event: * gather data through a tablet-based webform as part of a raffle into a data extension. * Winner is randomly selected. * After the event, an email should be sent to the participants to gather opt ins for marketing emails. Define 2 things necessary:A . data extension with...
Which automation workflow meets the customer requirements?
The customer has the following requirements for storing engagement data in their data warehouse: * All email open and click activity must be pulled daily from MC * Output files must meet the specific requirements for the data warehouse * All the activity must be provided via FTP in one...
What statements are accurate regarding Attribute Groups?
Northern Trail Outfitters (NTO) is considering adopting Attribute Groups when incorporating data from their external systems. What statements are accurate regarding Attribute Groups? Choose 2 answersA . They can contain only one data extension.B . They can be created by templates to accomplish certain tasks.C . They link data extensions...
Which workflow would most effectively enable NTO to do this?
North Trail Outfitters (NTO) wants to automate the sending of shipping notices and a customer survey. * Shipping notices will be sent once a day. * The shipping file will be placed on the FTP sometime after 4:00 p.m. * The shipping data will be stored in the shipping Notice...
Which method should be used?
A customer has several values that need to be used in the body of an email send: * The data would be stored in a reference data extension, related on SubscriberKey. * There may be one or more records for each subscriber. * The audience is generally over 1 million...
Which statement is correct regarding tracking aliases? Choose 2 answers
Which statement is correct regarding tracking aliases? Choose 2 answersA . Tracking aliases are found in Tracking and some standard reports.B . Tracking aliases are associated with a URL in HTML as: tag="alias text".C . Tracking aliases can differentiate click activity in an email to the same URE . Tracking...
Which automation sequence represents a viable solution?
A financial company wans to use Marketing Cloud to send late payment notices to accounts whose payment due date lapsed the previous week. The company has shared the following: * Payment.csv will arrive on the Enhanced SFTP each Monday at 1 a.m. * Payments.csv will be encrypted. * Payments.csv will...
Which statement is correct regarding the Business Unit functionality within Marketing Cloud?
Northern Trail Outfitters (NTO) has doubled in size over the last couple of years. Because of this growth they have decided to organize their company into Business Units to better manage operations. Which statement is correct regarding the Business Unit functionality within Marketing Cloud? Choose 2 answersA . Business Units...
Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?
Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?A . Re-entry anytimeB . Re-entry only after exitC . No re-entryView AnswerAnswer: A
