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What would be required to process the correct subscribers?
Northern Trail Outfitters continually adds rows for subscribers to a data extension via API, populating subscribers who should receive a monthly payment reminder that day. They want to use Journey Builder to send the payment reminder emails. What would be required to process the correct subscribers?A . Journey settings >...
What consideration could be provided to help with the decision?
Northern Trail Outfitters is growing and acquiring other organizations, each with its own instance of Sales Cloud. They are debating whether to upgrade Marketing Cloud Connect to Multi-Org. What consideration could be provided to help with the decision?A . Shared Salesforce Data Extensions will be enabled in up to 5...
What would be required to enable sending emails from their new domain without impacting deliverability?
Northern Trail Outfitters (NTO) uses the SAP domain comms.nto.com and has just opened an office in Australia. They have created a business unit for their new office and want to use the domain comms.nto.com.au to send emails to their Australian customers. What would be required to enable sending emails from...
Which data setup should they use for decision splits?
Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey. Which data setup should they use for decision splits?A . Journey Data queried from main data extension B. Contact Data Mapped through Salesforce Marketing Cloud Profile Attributes C. Journey Data using CRM Report Import Activity to...
Which feature should be used to display the list of products for each subscriber in this email?
Northern Trail Outfitters wants to send an email to website visitors who add items to their cart but fail to make a purchase. The email will include a list of products they added to their shopping cart. • A sendable data extension contains the contact information and a session ID...
What should a consultant recommend for segmentation?
Nothern Trail Outfitters wants to enable Sales Cloud users to manually create a segment of both lead and contact records that can be targeted through the Send Flow in Content Builder. What should a consultant recommend for segmentation?A . Salesforce Data Extension B. Salesforce Report C. Synchronized Data Extension D....
Which two reasons could be the cause?
Northern Trail Outfitters noticed that clicks are NOT showing up on Contact records in Salesforce. Which two reasons could be the cause? Choose 2 answersA . Synchronized Data Sources only push data every 15 minutes B. ContactID was used as Subscriber Key C. Email Address was used as Subscriber Key...
What Automation Studio Activity sequence should be used to ensure the appropriate subscribers are unsubscribed from the All Subscriber List?
Northern Trail Outfitters receives a nightly encrypted unsub file to their Marketing Cloud SFTP from a third-party email platform. These files are used to unsubscribe existing subscribers. They do not use Email Address as Subscriber Key. What Automation Studio Activity sequence should be used to ensure the appropriate subscribers are...
Which two considerations should be made?
A customer indicates their point-of-sale system can be configured to upload a file every fifteen minutes. The filename is not consistent for each upload. Their consultant recommends they use a File Drop Automation. Which two considerations should be made? Choose 2 answersA . They may utilize an external FTP site....
Which order of Automation Studio activities should be recommended?
A customer wants to capture and categorize email Not Sent events and begin identifying trends. They want to keep the data in Marketing Cloud and run queries against the dataset. The customer created a data extension to receive the information. Which order of Automation Studio activities should be recommended?A ....
