To write a clear, concise hypothesis, which two questions should be asked?

An e- com me tee company wants to test a new layout on a product page. To write a clear, concise hypothesis, which two questions should be asked? (Choose two.)A . What is the reason for running this test?B . How will success be measured?C . What is the current...

December 9, 2021No CommentsREAD MORE +

What can the client do to resolve this issue?

A client is exploring locations in an Multivariate test (MVT) activity report. Location names are shown as location 1. location 2, location 3. etc, but the client cannot remember what the locations refer to in the MVT activity. What can the client do to resolve this issue?A . Edit the...

December 7, 2021No CommentsREAD MORE +

Based on this scenario, what is the most appropriate optimization goal for this test?

A home improvement videos website has an advertising-supported revenue model. Videos begin with a sponsor's advertisement. The task is to administer a test on the home page to determine which experiences drive video engagement. Based on this scenario, what is the most appropriate optimization goal for this test?A . Bounce...

December 7, 2021No CommentsREAD MORE +

Which two options describe the purpose of any secondary success metric? (Choose two.)

Which two options describe the purpose of any secondary success metric? (Choose two.)A . Give additional understanding to interpret gains/losses of primary success metric.B . These metrics are only used to measure time on site and primary metrics.C . These metrics are only used to evaluate which audiences best respond...

December 4, 2021No CommentsREAD MORE +

Which experience composer should an Adobe Target Business Practitioner use to accomplish the task?

A restaurant chain that Has been running a Recommendation activity to promote sides and add-ons decides to run the same activity on its native mobile app only. Which experience composer should an Adobe Target Business Practitioner use to accomplish the task?A . The visual Experience ComposerB . The Form-based Experience...

December 3, 2021No CommentsREAD MORE +

What do the names of the experiences in the report refer to?

A client is viewing a report for a Target Recommendation activity . What do the names of the experiences in the report refer to?A . Names of the criteria usedB . Names of the collections usedC . Names of activities testedView AnswerAnswer: C

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How can this task be done in the Visual Experience Composer?

After adding styling properties to a headline element using the CSS Editor and saving an experience, the Adobe Target Business Practitioner was asked to edit the styling changes and only keep a modification that was made to change the color. How can this task be done in the Visual Experience...

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What is one characteristic of strong success metrics?

What is one characteristic of strong success metrics?A . They must represent the very next step in the conversion funnel so that we can confidently trace cause to effect.B . They must be relevant to many use cases across the optimization program.C . They must take into account the specific...

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Which metric should be used in order to track these different values on these pages?

A media company would like to create activities that value pages based on page type. The home page is worth ten cents per view and article pages are worth five cents per view. Which metric should be used in order to track these different values on these pages?A . Revenue...

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For which audience source is It possible to edit the audience definition within Adobe Target?

For which audience source is It possible to edit the audience definition within Adobe Target?A . Adobe Target predefined audiencesB . Adobe Experience Cloud audiencesC . Adobe Target user-defined audiencesView AnswerAnswer: A

December 3, 2021No CommentsREAD MORE +