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How should the analyst configure the processing rule so that any hits from affiliate are added to the Affiliate marketing channel?
An analyst needs to configure an Affiliate marketing channel within the Marketing Channel Processing Rules. Traffic from this channel uses the “source” and “campaign_name” query parameters. The “source” query parameter is used by other marketing channels. Traffic from the Affiliate marketing channel this query parameter with a value that starts...
In the image of the funnel shown in the exhibit, which statement is true if the evenue decreases by 50%?
In the image of the funnel shown in the exhibit, which statement is true if the evenue decreases by 50%? A . Average revenue per order increasesB . Average orders per click-through decreaseC . Average revenue per order decreasesD . Average orders per click-through increaseView AnswerAnswer: C
Which calculated metric should the analyst create to report on the internal search conversion rate for purchases?
An analyst has the following metrics available for a retail site: - Revenue - Orders - All Visits - Internal Search Visits - Internal Searches - Cart Adds Which calculated metric should the analyst create to report on the internal search conversion rate for purchases?A . Internal Searches/Cart AddsB ....
How can the analyst correctly display “homepage” traffic?
How can the analyst correctly display “homepage” traffic? A . Use unique page namesB . Shorten the page namesC . Use the page URL onlyD . Classify the page namesView AnswerAnswer: A
Which statement below best explains why the daily scheduled delivery of a report direct from the Adobe Data Warehouse would be a better choice than scheduled report from Adobe Analytics Reports?
The analyst needs to the deliver a daily report that details a full list of the most popular products as they were sold by their merchandising categories. Products can belong to multiple merchandising categories and sub categories. Which statement below best explains why the daily scheduled delivery of a report...
How should the analyst schedule the delivery of this Workspace report?
An analyst needs to deliver a Workspace report to the members of the executive team on a weekly schedule in a form that is easily consumed. How should the analyst schedule the delivery of this Workspace report?A . Send the HTML version of the Workspace to the “Executive” user groupB...
How should the analyst create this report?
An analyst needs to create a report that trends multiple metrics in a single chart. These metrics need to be added to a standard Adobe Analytics dashboard. How should the analyst create this report?A . Create a Key Metrics report with the required metrics and add that report to the...
What is valid landing page URL with appropriate values?
A marketing organization has ongoing marketing efforts across multiple channels. In the past, the organization utilized the following URL parameter their efforts: mpid: to identify the marketing agency partner afid: for affiliate ID campId: to track the campaign ID itrkid: for internal campaigns offerid: tracks the special offer ID The...
In the image of the funnel shown in the exhibit, which statement is true if the evenue decreases by 50%?
In the image of the funnel shown in the exhibit, which statement is true if the evenue decreases by 50%? A . Average revenue per order increasesB . Average orders per click-through decreaseC . Average revenue per order decreasesD . Average orders per click-through increaseView AnswerAnswer: C
Using the Adobe Analytics suite of tools, which two tools should an analyst use to identify abnormalities in a given report? (Choose two.)
Using the Adobe Analytics suite of tools, which two tools should an analyst use to identify abnormalities in a given report? (Choose two.)A . Segment comparison in WorkspaceB . Anomaly detection in Adobe Analytics ReportsC . Tracking code in Adobe Analytics ReportsD . Processing Rules in Adobe Analytics AdminView AnswerAnswer:...
