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Which stage of the social media strategy plan cycle is he in?
James is creating a social media strategy plan in order to help drive company sales. He is selecting various personas that might shop at the online store and ranking them based on their possible level of interest in the product . Which stage of the social media strategy plan cycle...
Which big data value component was missing from the analysis about the spike?
A company noticed a recent spike in online posting about of their products. In response, they increased the amount of paid advertising for that particular product. However, sales of the product dropped by 75% in the next 3 months . Which big data value component was missing from the analysis...
Which social media tool can he use to meet these needs?
A marine biology expect works as a guide with a whale-watching tour company. He wants to communicate information on Scientific research, videos of whale sighting and other events to potential tour customer and whale conservation. He also wants to share information from this industry peers . Which social media tool...
Which of the following would be the most effective way for her to optimize her social media campaign?
Mariah works for a local community organization and is creating a social media campaign to drive their followers to sign-up for their monthly e-mail newsletter . Which of the following would be the most effective way for her to optimize her social media campaign?A . Use multiple variations of the...
What stage of social media mining is this?
A marketing team has received a report that identifies several target audiences. They develop a plan to offer new products to the audiences based on the data in the report . What stage of social media mining is this?A . Target data preprocessingB . Evaluation and interpretationC . Data transformationD...
What would be the best strategy to attract the largest number of customers to the signing?
The author, graphic designer and publisher of a series of graphic novels will be making appearances to sign their work at a major fan conference. What would be the best strategy to attract the largest number of customers to the signing?A . Share videos of previous signings on YouTube.B ....
Alice works in social media marketing for an established online shoe company. The company uses many simultaneous social media campaigns to encourage current and potential customers to purchase the latest fashion trends During which stage of these social media campaigns should Alice define her audience's positions in the social media funnel?
Alice works in social media marketing for an established online shoe company. The company uses many simultaneous social media campaigns to encourage current and potential customers to purchase the latest fashion trends During which stage of these social media campaigns should Alice define her audience's positions in the social media...
Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?
Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?A . It creates a social character that is engaging the community.B . So that followers from one platform will automatically become followers on another platform.C . So that others...
What kind of big data strategy is this?
A company can use statics from social media to predict behavior . What kind of big data strategy is this?A . Social analysisB . Performance managementC . Decision scienceD . Data explorationView AnswerAnswer: D
What types of risks will she need to address as she develops the strategy for these community areas?
Erin has been assigned to grow the social media community for a health care provider association She wants to include open job postings and mentoring sections in the community to help people network. What types of risks will she need to address as she develops the strategy for these community...
