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What could be a reason for this disapproval?
An ad on the Facebook App is initially approved startsto be delivered, and then gets.As approved. What could be a reason for this disapproval?A . High negative feedback B. Low bid amount C. The payment method expires D. Narrow targeting settingsView AnswerAnswer: A
What are the benefits of Facebook pixel? (Choose all that apply)
What are the benefits of Facebook pixel? (Choose all that apply)A . Helps advertisers reach the right people B. Measures the results of an ad across devices C. Measures in-app activity D. Helps advertisers to create ad mock-upsView AnswerAnswer: A,B
What is the best tool to use to respond to potential customers?
A business posts and runs ad campaigns frequently and gels inquiries from people. The business wants to be able to follow up with each person individually and track communications with them. What is the best tool to use to respond to potential customers?A . Page Inbox to read and respond...
Which element is required to create a Custom Audience from website visitors?
Which element is required to create a Custom Audience from website visitors?A . Facebook Shop B. FacebookSDK C. Facebook pixel D. Facebook profile E. User CookieView AnswerAnswer: C
What is a valid reason that an ad would be rejected by Facebook?
What is a valid reason that an ad would be rejected by Facebook?A . An image within the ad focused on individual body parts B. Lead ads were used to receive email, first name and phone number C. The ad used a video ad that was originally created for television...
How does the ad auction determine which ad to show to the intended audience?
How does the ad auction determine which ad to show to the intended audience?A . By maximizing value for both people and businesses B. Based on the highest bidding price C. By comparing the historic performances of advertisers D. Based on predicted engagement rateView AnswerAnswer: A
Which metric within Ads Manager will help the business determine the success of the campaign?
A business recently delivered an ad campaign with the Brand Awareness objective on the Facebook App Which metric within Ads Manager will help the business determine the success of the campaign?A . Amount spent B. Cost per click C. Reach D. Estimated Ad Recall Lift RateView AnswerAnswer: C
Which option is best to reach existing customers?
Which option is best to reach existing customers?A . Lookalike Audience B. Custom Audience C. Conversion audience D. Interest-based audienceView AnswerAnswer: B
What should a brand use to ensure consistent delivery to the target audience?
What should a brand use to ensure consistent delivery to the target audience?A . Reach and Frequency B. Brand Awareness C. Conversion D. AuctionView AnswerAnswer: B
What is a valid reason that an ad would be rejected by Facebook?
What is a valid reason that an ad would be rejected by Facebook?A . An image within the ad was relevant to its message B. Lead ads were used to receive email, first name and phone number C. The ad contained sexually suggestive images. D. The link to the landing...
