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Which CAN-SPAM requirements should a marketing associate be aware of in regard to unsubscribing from commercial emails?
Which CAN-SPAM requirements should a marketing associate be aware of in regard to unsubscribing from commercial emails?A . Providing a mechanism that does NOT require a subscriber to log in to unsubscribeB . Requiring the subscriber to complete a survey before allowing them to unsubscribeC . Mandating subscribers to provide...
What impact does a field marked as Nullable have when importing a file into a data extension?
What impact does a field marked as Nullable have when importing a file into a data extension?A . The field is NOT required in the file being imported.B . The field is required but can have blank values. C The field only accepts true or false values.View AnswerAnswer: A Explanation:...
Which email metric should the associate use to convey the email's visual effectiveness?
The marketing team at Northern Trail Outfitters has been running an email series for three weeks. Management has asked for a report of the results of the email campaign's effectiveness and performance. Which email metric should the associate use to convey the email's visual effectiveness?A . Open RateB . Bounce...
What should an associate use when importing data into a Marketing Cloud Engagement data extension?
Northern Trail Outfitters wants to add new records to a data extension while retaining existing records during an import process. What should an associate use when importing data into a Marketing Cloud Engagement data extension?A . Add and updateB . OverwriteC . Add onlyView AnswerAnswer: C Explanation: To add new...
Which delimiter should the associate select to correctly import this file type?
A marketing associate needs to import a CSV file into a data extension. Which delimiter should the associate select to correctly import this file type?A . TabB . PipeC . CommaView AnswerAnswer: C Explanation: For importing a CSV (Comma-Separated Values) file into a data extension, the most appropriate delimiter is...
Which email send status explains why the most recent email failed to send?
A marketing associate at Northern Trail Outfitters is sending out several different emails to contacts. After several attempts, the most recent email fails to send. The associate confirmed that all contacts are subscribed to receive emails and there are no issues with the email build. Which email send status explains...
Which potential option violates CAN-SPAM specifications on subject lines?
Cloud Kicks (CK) has a very important new product launch coming up. CK has built an informative email to maximize awareness and interest. Management refused a giveaway as part of the campaign, but not deep discounts. Which potential option violates CAN-SPAM specifications on subject lines?A . You don't want to...
Which option should the associate use to configure Preview and Test?
The marketing team at Northern Trail Outfitters wants to test their new dynamic rewards template using internal team members' unique records to display their personalized data. Which option should the associate use to configure Preview and Test?A . Based on entire listB . Based on subscriber recordC . Based on...
How should the associate accomplish this?
A marketing associate at Cloud Kicks sends a weekly email campaign about special events to its customers. They want to ensure that customers can opt- out of emails If they no longer want to receive this Information. How should the associate accomplish this?A . Have customer log in to their...
Which Journey Builder activity should NTO use to help create a segment of those subscribers?
Northern Trail Outfitters (NTO) wants to send a special message to subscribers who have interacted with its email messages within the same journey. Which Journey Builder activity should NTO use to help create a segment of those subscribers?A . Decision SplitB . Random SplitC . Engagement SplitView AnswerAnswer: C Explanation:...
