Which object should be used?
Northern Trail Outfitter (NTO) wants to use Marketing Cloud's Subscription Center to allow subscribers to control which types of emails do NOT want to receive. NTO's audiences are contained in data extensions. Which object should be used?A . Publication ListB . Suppression ListsC . Exclusion ListsView AnswerAnswer: A
Which update should be implemented to the automation to process the fries as they are received while minimizing network?
Northern Trail Outfitter historically received a bulk data file from a vendor per day in its Marketing cloud SFTP. The vendor is updating its sending cadence and will be delivering files over approximately eight hours throughout the day. The files will maintain the same naming convention and include a timestamp....
Which feature provides notification badges to alert NTO of any performance issues?
Northern Trail Outfitters (NTO) wants to be notified of any abnormal subscriber behavior with its ‘Weekly Deal email. Which feature provides notification badges to alert NTO of any performance issues?A . Einstein Engagement ScoringB . Einstein Copy insightsC . Einstein Messaging InsightView AnswerAnswer: A
What is the optimal segmentation process that NTO should use to ensure only Platinum members receive the journey emails?
Northern trail Outfitters (NTO) is designing a journey for its platinum loyalty members. There are more than 2 million NTO loyalty but 100,000 of them qualify as Platinum. NTO stores all loyalty member information in a single data extension. What is the optimal segmentation process that NTO should use to...
What should the NTO marketing team include in the email design to encourage a high response rate?
Northern Trail Outfitters (NTO) is launching a post-purchase campaign that email customers to ask for feedback on their most recent shopping experience. What should the NTO marketing team include in the email design to encourage a high response rate?A . An Interactive Email Form that links to a confirmation pageB...