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Which solution should they use to maintain subscriber status?
A marketing team is using two systems to send emails. The team wants to maintain unsubscribe information between both of the systems. In order to remain compliant, they would like to update Marketing Cloud subscription status weekly based on unsubscribes from the other system. Which solution should they use to...
Which two elements of the send can be reviewed with Approvals?
Northern Trail Outfitters (NTO) just hired a new associate who is brand new to email marketing to start creating and deploying the company's monthly campaigns. NTO wants to ensure no mistakes are made. Which two elements of the send can be reviewed with Approvals? Choose 2 answersA . Hyperlinks B....
What tool is recommended to render personalization strings, AMPscript, and dynamic content in an email message before sending it to a subscriber?
What tool is recommended to render personalization strings, AMPscript, and dynamic content in an email message before sending it to a subscriber?A . List Detective B. Preview and test C. Send Flow D. Test SendView AnswerAnswer: B
How can the Marketer most easily achieve this during creation of the data extension?
Northern Train Outfitters needs to ensure that "Valued Customer" appears if no data exists in that field for a subscriber when using a personalization string to display the First_Name field in a data extension. How can the Marketer most easily achieve this during creation of the data extension?A . Ensure...
"Approved" status prior to send?
A marketer uses Email Approvals. In which send process must an email have an "Approved" status prior to send? (Choose 3)A . A/B Tests B. Scheduled Sends C. Send Previews D. Triggered Sends E. Test SendsView AnswerAnswer: A,B,D
What are the key ways to improve email deliverability in email marketing? (Choose 4)
What are the key ways to improve email deliverability in email marketing? (Choose 4)A . Use double Opt-in to avoid getting blacklisted. B. Maintain a consistent "From Name" C. Double Check your Subject Line, don't include RE:, FW:, Hello, Free, Special Offer, Text in all CAPS, and exclamation points!!! D....
Which recipient option is available with Simple Send? (Choose 2)
Which recipient option is available with Simple Send? (Choose 2)A . Group B. Data Filter C. Data Extension D. Audience E. ListView AnswerAnswer: A,E
Which journey type is the best solution for the marketer to set up?
A healthcare marketer would like an email sent to patients as soon as they request a password reset for their account. Which journey type is the best solution for the marketer to set up?A . Multi-Step Journey B. Transactional Send Journey C. Single Send JourneyView AnswerAnswer: B
Which step should they take to restrict the types of content within content slot?
A marketing manager notices emails clustered with images that are inconsistent with branding guidelines. Which step should they take to restrict the types of content within content slot?A . Under user permissions, select limited template access. B. Configure Content Blocks to only be usable within approved templates. C. Configure restrictions...
Which feature would a marketer use to classify a send under this CAN-SPAM classification?
Northern Train Outfitters sends email order confirmations to customers who have made online purchases. These emails must follow the "Transactional" CAN-SPAM classification requirements. Which feature would a marketer use to classify a send under this CAN-SPAM classification?A . Send Classification B. Send Definition C. Delivery Profile D. Sender ProfileView AnswerAnswer:...
