- All Exams Instant Download
What value can be used to accommodate this?
Northern Train Outfitters wants to identify subscribers with something other than an email address. What value can be used to accommodate this?A . Subscriber Key B. Subscriber Attributes C. Primary Key D. System PreferencesView AnswerAnswer: A
A marketer is completing a checklist prior to deploying an email, what action will validate feature completed when initiated
A marketer is completing a checklist prior to deploying an email, what action will validate feature completed when initiatedA . confirm that each content area specified in the dynamic content rules existed. B. Identify phrases like click here or free that could be marked as spam C. ensure subscriber status...
Which metric can be used?
A marketing manager is reporting on the degree of customer engagement with the company's email. Which metric can be used?A . Click Through Rates B. List Growth Rates C. Influenced Revenue D. Bounce RateView AnswerAnswer: A
What is a Master Unsubscribe?
What is a Master Unsubscribe?A . When a subscriber unsubscribes from a Publication list via an email unsubscribe link B. When a subscriber unsubscribes from all emails sent from the Salesforce Marketing Cloud C. When a subscriber unsubscribes from a list in the Subscription Center D. When a subscriber unsubscribes...
Which Marketing Cloud function should be used to get this data automatically on a daily basis?
Northern Trail Outfitters’ analytics team has requested data to power a dashboard that can monitor the performance of emails across the company. Which Marketing Cloud function should be used to get this data automatically on a daily basis?A . Google Analytics Integration B. Tracking Extracts C. Report SnapshotsView AnswerAnswer: A
How can the marketing team review conversions for a specific email send?
Northern Trail Outfitters (NTO) sent an email with a Conversion Tracking Link that links to a promotion page in the NTO website. How can the marketing team review conversions for a specific email send?A . Run a Conversion Report for this tracking link B. View Conversions tab of the email...
What should me marketer do to prevent the subscriber from receiving further commercial messages?
When receiving spam complaints from recent email sends, a marketer from Northern Trail Outfitters (NTO) identifies an email address that has consistently marked promotional email messages from WTO as spam. What should me marketer do to prevent the subscriber from receiving further commercial messages?A . Use the complaint exclusion list...
Where should NTO be able see if there has been a lift in overall likelihood to click?
Northern Trail Outfitters (NTO) has rolled out changes to OTS CTA button color. Where should NTO be able see if there has been a lift in overall likelihood to click?A . Einstein Engagement Frequency B. Einstein Engagement Scoring C. Einstein Messaging InsightsView AnswerAnswer: B
A marketer has started using Datorama Reports to enhance their email performance and engagement monitoring, which feature should improve Datorama Dashboard usability?
A marketer has started using Datorama Reports to enhance their email performance and engagement monitoring, which feature should improve Datorama Dashboard usability?A . Campaigns B. Sender Profile C. TabsView AnswerAnswer: A
Which two features can be inserted into the code using a system-defined code snippet when creating a custom HTML Paste Email within Content Builder? (Choose two.)
Which two features can be inserted into the code using a system-defined code snippet when creating a custom HTML Paste Email within Content Builder? (Choose two.)A . Link Tooltip B. Stored Content Boxes C. Track Email Opens D. Physical Mailing AddressView AnswerAnswer: C,D
