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What should be recommended?
A customer wants to create a loyalty program by Identifying all subscribers who clicked on a link within any email sent within the last six months. What should be recommended?A . Create and execute a SQL Query against the _Click data view. B. Create and execute a Tracking Extract. C....
How could these auto-reply messages be enabled?
Northern Trail Outfitters (NTO) send emails from Content Builder and Journey Builder. When subscribers reply to an email, NTO would like to send an auto-reply message using a pre-defined HTML email that explains email replies are unmonitored and they should call NTO for any inquiries. How could these auto-reply messages...
What approach would a consultant recommend?
Northern Trail Outfitters (NTO) wants to use Marketing Cloud to .. customer feedback. If a customer indicates they are unhappy with the service they have received, NTO wants a new case to be created in service Cloud. NTO is unsure of what is possible within Marketing Cloud but would like...
Which configuration should be utilized for the API user created in Marketing Cloud?
Northern Trail Outfitters has started the process of integrating its Marketing Cloud account and Sales Cloud org through Marketing Cloud Connect. Which configuration should be utilized for the API user created in Marketing Cloud?A . API User checkbox is selected, no roles are assigned to user. B. API User checkbox...
What functionality could be used to accomplish this?
A school corporation uses one contact per parent/child combination, updating the email address based on who they are sending to. However, they would tike to pull data on which email addresses receive which emails. What functionality could be used to accomplish this?A . Recent Email Send Report B. Data Views...
Which method would facilitate this solution?
Northern Trail Outfitters injects outcomes journey B based upon email engagement in journey A. Which method would facilitate this solution? A. In Automation Studio, use verification activity to verify engagement or email in journey A: Qeuery engagement data extension for journey B injection. B. In journey A, engagement split followed...
What should the customer have in place to ensure this solution can be implemented?
A customer wants to set up a real-time, API-driven way to be alerted when transactional messages fail to send out of Marketing Cloud. They are currently in the process of hiring a full-time developer but want an implementation in place for the developer to maintain. What should the customer have...
How would they set up the Import Activity to know the name of the file?
Northern Trail Outfitters wants to set up an automation that imports a file and sends an email to the contacts when the file is dropped on the SFTP. The name of the file will change, though it will always start with thankyou_customers. How would they set up the Import Activity...
What solution should be recommended to allow for long-term self-sufficiency in segmentation?
Northern Trail Outfitters' marketing team is made up of a marketing manager, a marketing specialist, and a graphic designer. The team is new to Marketing Cloud and has very little coding experience. Currently, they use Excel and VLOOKUP to segment their email audiences and import them into Marketing Cloud. What...
Which two configuration requirements should be considered when troubleshooting?
A consultant configured a triggered send definition in Sales Cloud for a customer using Marketing Cloud Connect, The trigger is on a Custom Object called 'Shipments' and is enabled for Triggered Sends in Setup. Which two configuration requirements should be considered when troubleshooting? (Choose 2 answers) A. The Shipment object...
