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What should a consultant recommend?
A customer manually imports records for sending. Each record contains a warehouse ID that is shared between Marketing Cloud and a third-party system. The customer does not have developer resources, but wants to include the warehouse ID in their tracking parameters so that the third-party system can identify the subscriber....
Which two MobileConnect templates should be used to send the SMS message and capture the responses?
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference. When...
Which method would facilitate this solution?
Northern Trail Outfitters injects outcomes journey B based upon email engagement in journey A. Which method would facilitate this solution? A. In Automation Studio, use verification activity to verify engagement or email in journey A: Qeuery engagement data extension for journey B injection. B. In journey A, engagement split followed...
Which solution should the consultant recommend?
When Northern Trail Outfitters acquires a new customer, it would like to send a series of welcome messages on behalf of the brand with an optimized send time. New customers will be sent to Marketing Cloud via an hourly batch file drop. Which solution should the consultant recommend?A . Use...
Which two reasons could be the cause?
Northern Trail Outfitters noticed that clicks are NOT showing up on Contact records in Salesforce. Which two reasons could be the cause? Choose 2 answersA . Synchronized Data Sources only push data every 15 minutes B. ContactID was used as Subscriber Key C. Email Address was used as Subscriber Key...
Which three questions are relevant to determining a solution?
Northern Trail Outfitters in interested in a solution to automate a process. They currently pull data into a spreadsheet to import into a extension for sending. The data warehouse can be configured to place a file daily on an SFTP. Which three questions are relevant to determining a solution? Choose...
What solution should they use?
Northern Trail Outfitters wants to send a weekly coupon campaign. They segment their audience using data from several data extensions, which results in an audience size of approximately 200,000 subscribers. They want to send a reminder three days later at the subscribers' optimized send time. What solution should they use?A...
What method should the team use?
An analytics team wants to get hourly updates on email metrics (send, open, click) to provide timely next best actions to the sales team. What method should the team use?A . Send Logs B. Data views C. Tracking Extracts D. Scheduled ReportsView AnswerAnswer: B Explanation: Data views are system-generated tables...
How would they set up the Import Activity to know the name of the file?
Northern Trail Outfitters wants to set up an automation that imports a file and sends an email to the contacts when the file is dropped on the SFTP. The name of the file will change, though it will always start with thankyou_customers. How would they set up the Import Activity...
How could Marketing Cloud Connect be used to initiate these sends when contacts for select accounts are created?
A B2B customer has customized journeys they want to use for several key accounts they are trying to sell into. How could Marketing Cloud Connect be used to initiate these sends when contacts for select accounts are created?A . Salesforce Campaign Entry Source on the Lead Object B. Salesforce Data...
