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Which process should the consultant utilize for a reliable send method?
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment. Which process should the consultant utilize for a reliable send method?A . Query Synchronized Data Extensions using a query activity to a Salesforce Data...
A customer has a business requirement to exclude email addresses of certain contacts In their loyalty program from the sends with several sender profiles. These contacts are dynamically Identified with the help of the SQL query on a daily basis.
A customer has a business requirement to exclude email addresses of certain contacts In their loyalty program from the sends with several sender profiles. These contacts are dynamically Identified with the help of the SQL query on a daily basis. What solution should be recommended to automate exclusion of the...
Which activities could be used to fulfill this requirement?
A customer is using Marketing Cloud Connect but not sending tracking back to Sales Cloud. They want to create a Task on Contact and Lead records for follow up when someone has not opened five emails in a row. Which activities could be used to fulfill this requirement?A . Salesforce...
Which solution should they use?
Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions. Which solution should they use?A . Keyword opt in and SMS Messaging B. Smart Capture and Triggered email messaging C. CloudPages opt in...
Which solution should capture the new subscribers?
Northern Trail Outfitters wants to implement a Welcome email. New subscribers signing up on their website should receive the email promptly. They are utilizing Marketing Cloud Connect to connect Sales Cloud and Marketing Cloud. Which solution should capture the new subscribers?A . Smart Capture form on website B. Salesforce Triggered...
What Should be recommended?
Northern Trail Outfitters wants to import new contacts gathered from an external web form. The entries are being collected at high frequency, potentially thousands per minutes. The data does not need to be immediately ingested into Marketing Cloud as it is used in a daily scheduled automation. What Should be...
Which activities would Marketing Cloud use to automate this campaign?
Northern Trail Outfitters wants to automate a weekly SMS message to be sent to anyone who has a birthday that week. They have created the Outbound Message in MobileConnect and have a Filtered List created for every contact who provided birth date information. Which activities would Marketing Cloud use to...
What consideration could be provided to help with the decision?
Northern Trail Outfitters is growing and acquiring other organizations, each with its own instance of Sales Cloud. They are debating whether to upgrade Marketing Cloud Connect to Multi-Org. What consideration could be provided to help with the decision?A . Shared Salesforce Data Extensions will be enabled in up to 5...
Which extension product should be enabled to use the Ad Campaign Activity?
Northern Trail Outfitters wants to target Contacts in an abandoned cart Journey with a Facebook ad. An Ad Campaign Activity has been added to the Journey canvas. Which extension product should be enabled to use the Ad Campaign Activity?A . Interaction Studio B. Social Studio C. Advertising Studio D. Audience...
What should be recommended?
Northern Trail Outfitters wants to suppress their highly engaged email subscribers (multiple opens and clicks for a target campaign) from active display campaigns to reduce overall cost and eliminate unnecessary targeting to the user. What should be recommended?A . Mobile Studio B. Advertising Studio C. Google Analytics 360 D. Einstein...
