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Which automated workflow meets the customer's requirements?
A bank wants to send out a series of emails to new customers that open a checking or savings account. The emails will be used to educate and inform customers regarding their current account and other bank offerings * Data for the campaign will be in two data extensions: Customer...
Which email report should NTO's Marketing Analyst pull from Marketing Cloud to get this information?
Analyst of The Northern Trail Outfitters (NTO) marketing team needs to pull email metrics for an upcoming quarterly company meeting. These metrics need to be reported per email campaign for each of NTO's Business Units: * Number of Sends * Delivery Rate * Overall Bounce Rate * Block Bounce Rate...
How could they accomplish this?
Northern Trail Outfitters wants to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team. How could they accomplish this?A . Check the Include Replies as Attachments'' box in the RMM settings. B. Use RMM dynamic content blocks to...
Which send method should be used?
A customer wants to send a quarterly reengagement email to subscribers who have NOT opened in the previous three months. The customer’s plans are to: • Use an existing Paste HTML email for the first send. • Make only minor changes to the email creative for future sends. • Send...
Which two approaches should the consultant recommend?
A customer wants to perform an email send to a subset of Synchronized Data Extension referencing Sales Cloud custom object data and return tracking to Sales Cloud. Which two approaches should the consultant recommend? Choose 2 AnswersA . Use Synchronized Data Source to sync Sales Cloud objects to Marketing Cloud....
Given the customer's requirements, which method should be used to automate their monthly promotional email?
A customer wants to automate the send of a monthly promotional email. The customer will upload an audience file to their account's Enhanced FTP on a monthly basis on the 15th day of each month, expecting the email to be deployed upon completion of the import activity. However, if the...
Which activities would Marketing Cloud use to automate this campaign?
Northern Trail Outfitters wants to automate a weekly SMS message to be sent to anyone who has a birthday that week. They have created the Outbound Message in MobileConnect and have a Filtered List created for every contact who provided birth date information. Which activities would Marketing Cloud use to...
What key issue should be addressed?
A retail company's database of record resides at a 3rd-party company that also keeps track of purchase history. That database only updates once a day where new records can be created and merged. The database uses an "Email ID," which is a numeric field that represents both the business unit...
How do you use data designer to link the web analytics data to your subscriber data?
How do you use data designer to link the web analytics data to your subscriber data?A . Use a marketing cloud data extensionView AnswerAnswer: A
What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?
Northern Trail Outfitters and its subsidiaries use Sales Cloud and Marketing Cloud to send customers frequest email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a bether customer experience. What extension product should...
