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Which two actions should NTO take to create Send Classifications?
Northern Trail Outfitters (NTO) has a requirement to create a distinction between marketing and transactional emails in terms of From Name and IP Address for reputation purposes. Which two actions should NTO take to create Send Classifications? Choose 2 AnswersA . Define a Sender Profile B. Define a Subscriber-specific From...
Which two tools should be used?
A customer wants to segment point of sale system data stored in Marketing Cloud with data from the Contact and Campaign objects in Salesforce. Which two tools should be used? Choose 2 AnswersA . Synchronized Data Extensions B. Salesforce Reports C. Filter Activity D. SQL Query ActivityView AnswerAnswer: A,D
Which question is relevant to identify strategies for designing the custom template for the customer's daily promotional email?
An online retail customer needs daily promotional email content to generate with minimal time spent on creation. Their service contract includes building a custom dynamic template for this purpose. The customer has communicated the following: * The email content will highlight new inventory each day. * A small team will...
Which two options should the consultant recommend?
Northern Trail Outfitters recently purchased Marketing Cloud to start running cross-channel campaigns. They are looking for guidance on which value to use as the subscriber key. Which two options should the consultant recommend? (Choose 2 Answers)A . Email B. CRM ID C. Mobile Device ID D. Loyalty Program NumberView AnswerAnswer:...
Which three criteria should they use to create an audience for this campaign?
Northern Trail Outfitters (NTO) wants to implement a drip campaign to its highest-value outdoor sports customers. NTO is including a deep product discount and wants to limit the audience to not only its best customers, but also those customers most likely to respond. Which three criteria should they use to...
Which automation workflow will accomplish this?
A customer is collecting data from a Smart Capture form that stores submissions in a data extension. The customer wants an email sent to the marketing manager each morning that contains the previous day's submissions as a CSV attachment. Assuming that the customer has the attachments feature enabled. Which automation...
Which two solutions could pull in the RSS feed at the time of send?
Northern Trail Outfitters (NTO) maintains a blog for key outdoor enthusiast influencers to use in sharing their experiences with NTO equipment and the outdoors. NTO also sends out a weekly email newsletter, and they want to include links to the latest blog entries as part of the newsletter. Which two...
Which option should be in this scenario?
A customer wants to display a subscriber's first name and the date of send in its monthly newsletter. Subscriber first name data is stored in a data extension that will not be used in the send definition. Which option should be in this scenario?A . Personalization strings B. AMPscript C....
What should be resolved prior to generating the audience?
Northern Trail Outfitters wants to send special discount offer to engaged customers on their email list. What should be resolved prior to generating the audience?A . What the offer will be B. When to send the email C. Who the offer come from D. How to determine engagementView AnswerAnswer: A
What additional configuration changes should they make?
Northern Trail Outfitters' account is configured with Multi-Org to leverage two Salesforce CRM accounts. In the Cloud Kicks business unit they want to disconnect the sandbox instance and connect the production instance. What additional configuration changes should they make?A . Configure Multi-Org settings to account for two production instances in...
