How should this distributor-specific sender profile be configured in the Marketing Cloud?
Northern Trail Outfitters (NTO) wants its monthly distributor newsletter email to appear to be sent on behalf of the subscriber's account representative without segmenting the audience by sales representative. How should this distributor-specific sender profile be configured in the Marketing Cloud? Choose 2 answersA . Pick "Choose from list," selecting...
Which activities should be included in the customer's journey?
A customer wants to create a journey with the goal of making users activate their accounts within 72 h of registration. New account registrations are stored in a data extension via an API call with a Boolean field indicating whether the subscriber has activated their account. The journey should send...
What action should be taken if a third party is sending a message for the customer outside of the Marketing Cloud?
Subscribers are collected on a customer's website whose subscription database of record is Salesforce Marketing Cloud. The customer sends up to 5 emails per week based on subscriber activity. The list is: * Compiled in a database in the website Content Management System (CMS). * Imported into Marketing Cloud nightly...
What data will be helpful to send out an email which increases purchase frequency?
NTO wants not only to send to their best customers, but also those most likely to buy. What data will be helpful to send out an email which increases purchase frequency? Choose All that applyA . last purchase dateB . proximity to storeC . lifetime purchase valueD . conversion rateView...
How should the consultant meet this requirement?
A customer wants to send an email from Sales Cloud on behalf of the record owner. How should the consultant meet this requirement? Choose 2 answersA . Use the Organization-Wide Email address.B . Use a custom Delivery Profile.C . Use a custom Send Classification.D . Use the Send From Record...
What component should the customer's solution include?
A publishing company has presented the following: * A need to send renewal reminders to customers whose subscriptions expire in 15 days and 7 days. * A campaign needs to be created and managed by a general marketing user who will not have administrative rights and who is not technical....
Which automation sequence (excluding waits) should cover these requirements?
A company collects subscriptions on its website. It does the following: * Compiles that subscription list in a database in the website Content Management System (CMS). * Posts this encrypted list to Marketing Cloud nightly at 11 p.m. * Uses Marketing Cloud as the database of record. * Sends up...
What is a correct statement about a database of record? Choose 2 answers
What is a correct statement about a database of record? Choose 2 answersA . A database of record is a centralized storage repository of data about objects or people.B . A database of record is any database containing subscriber data.C . A database of record is a data structure in...
Which option should be in this scenario?
A customer wants to display a subscriber's first name and the date of send in its monthly newsletter, subscriber first name data is stored in data extension that won't be used in the send definition. Which option should be in this scenario?A . Personalization stringsB . Guide Template LanguageC ....
How do you use data designer to link the web analytics data to your subscriber data?
How do you use data designer to link the web analytics data to your subscriber data?A . Use a marketing cloud data extensionView AnswerAnswer: A