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What is a capability of the Import within Contact Builder? Choose 2 answers
What is a capability of the Import within Contact Builder? Choose 2 answersA . The data source can be a local file, data filter, or file on any FTC . The target destination can be a DE, list, or All Contacts for Mobile Push or Connect.D . Like the Import...
What functionality is contained in Journey Builder that does NOT exist in Automation Studio?
What functionality is contained in Journey Builder that does NOT exist in Automation Studio?A . The option to convert a qualified Lead to a Contact.B . Flexibility to wait based on duration or a specific time.C . Native execution of a Server-side JavaScript activity.D . The ability to send an...
What data should a consultant ensure exists within Marketing Cloud in order to facilitate this?
Northern Trail Outfitters (NTO) wants to use dynamic content within their emails to provide customers with more personalized communications. This includes using a Dynamic Sender Profile to customize the From Name and From Email Address to use the regional store managers’ information. If a new manager is assigned to a...
To fuel their expansion, Northern Trail Outfitters (NTO) recently acquired Eagle Outfitters (EO). There is currently a 30 percent overlap between the guests of each brand and they will be pursuing cross-marketing opportunities. It was recommended that their Marketing Cloud account now include a separate business unit for EO and the company secure a new sender authentication package for EO using the private domain e-EO.com.
To fuel their expansion, Northern Trail Outfitters (NTO) recently acquired Eagle Outfitters (EO). There is currently a 30 percent overlap between the guests of each brand and they will be pursuing cross-marketing opportunities. It was recommended that their Marketing Cloud account now include a separate business unit for EO and...
What are the two reasons why the recommended account configuration is one corporate Parent account, with each brand configured as a separate child Business Unit?
A large retail group consists of a corporate team and several divisions operating under different brand names. All plan to share one Marketing Cloud account. Each brand has its own marketing department and operates independently, with its own creative assets, subscribers, and data structure. What are the two reasons why...
How should these data extensions be linked within an Attribute Group?
A customer has three data extensions that need to be added to Contact Builder * Customers contains customer information * Orders contains order information * Products contains product information How should these data extensions be linked within an Attribute Group? Choose 2A . Customer Data <one-to- Many> Customers <one-to- One>...
How should the customer individualize the email content?
A customer has an email newsletter to send out, but wants to deliver it with a targeted message for customers within a specified age range. These data have been defined in attributes from a sign-up landing page. How should the customer individualize the email content?A . Personalization StringsB . Substitution...
Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?
Utilizing journey builder interactions for sending post-purchase communications to customers, what contact entry mode fits?A . Re-entry anytimeB . Re-entry only after exitC . No re-entryView AnswerAnswer: A
What are two possible outcomes when “Multipart MIME” is selected during the send process? Choose 2 answers
What are two possible outcomes when “Multipart MIME” is selected during the send process? Choose 2 answersA . An auto-generated text version will be sent with your HTML email.B . A custom text version will be sent with your HTML email.C . The email will avoid detecting by various SPAM...
Based on the customer's requirements and recommended best practices, how should the daily file be imported?
A customer provides a file containing only new and updated subscriber records exported from its marketing database. * The file will be uploaded to the customer's Enhanced FTP automatically at 3AM daily. * The customer requires that the import completes prior to 4AM. * On average, the file will contain...
