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Which three components should the customer's solution include?
A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data...
Which statement is correct regarding tracking aliases? Choose 2 answers
Which statement is correct regarding tracking aliases? Choose 2 answersA . Tracking aliases are found in Tracking and some standard reports.B . Tracking aliases are associated with a URL in HTML as: tag="alias text".C . Tracking aliases can differentiate click activity in an email to the same URE . Tracking...
What should the consultant do to diagnose the issue?
Northern Trail Outfitters is sending email messages using Marketing Cloud Connect through the Sales Cloud user interface. All of their sends initiated from Sales Cloud have a status of failed. What should the consultant do to diagnose the issue?A . Initiate a log to troubleshoot package-related API calls.B . Change...
Which skill is needed to build an efficient solution?
A customer frequently holds seminars and other events to interface with their customers. They plan to do the following: * Use SmartCapture forms to write data into event registration data extensions. * Cross-reference the records in each registration data extension with corresponding invitation email sends. * Send a follow-up email...
What field type should be used?
A customer wants to store financial data related to invoicing in its data extensions. What field type should be used?A . NumberB . CurrencyC . FloatD . DecimalView AnswerAnswer: D
Which two actions should NTO take to create Send Classifications?
Northern Trail Outfitters (NTO) has a requirement to create a distinction between marketing and transactional emails in terms of From Name and IP Address for reputation purposes. Which two actions should NTO take to create Send Classifications? Choose 2 answersA . Define a Sender ProfileB . Define a Subscriber-specific From...
Which two options could allow them to meet the requirement?
Northern Trail Outfitters recently upgraded their preference center to allow customers to indicate which products they are interested in and to have the ability to opt up and down in send volume. They would like to configure the Delivery Options in a Journey Builder Email Activity to take these new...
Which solution should they use?
Northern Trail Outfitters has a customer login page on their website and wants to use Marketing Cloud to send an email to customers who need to reset their password. The email needs to be sent as quickly as possible. Their web server should receive a notification when the email is...
What end-to-end process should deliver this efficiently?
Every day at 3 a.m., Northern Trail Outfitter' (NTO) data lake instance starts generating a file that contains all records that should be sent one email or another for the next day's marketing campaigns. The size of the file varies depending on the previous day's tracking activity. As soon as...
What should be implemented to achieve these goals?
Northern Trail Outfitters wants to control what content is available to certain users and business units. They also want to control what is allowed to be edited and ensure those edited are reviewed prior to being changed. What should be implemented to achieve these goals?A . Build out an internal...
