How should the sales rep convince the customer to find the solution invaluable and close the contract?

A sales representative has a customer who is indecisive about the proposed solution and hesitant to close the contract.

How should the sales rep convince the customer to find the solution invaluable and close the contract?
A . Offer promotional discounts.
B. Bundle additional products.
C. Extend a free trial.

View Answer

Answer: C

Explanation:

While all these options could potentially be effective in certain situations, the best option would be to "Extend a free trial".

This approach would allow the customer to experience the solution first-hand and see its value directly, which can be a powerful way to overcome their indecisiveness and hesitancy. Offering a free trial also shows that the sales representative is confident in the product or service’s value, which can help build trust with the customer.

The other two options – "Offer promotional discounts" and "Bundle additional products" – might be effective, but they involve financial considerations that might not address the customer’s core concerns or hesitation about the solution itself.