How should the business increase the value of the project?

A retail chain is evaluating a project to replace payment systems across all its stores in multiple locations. The project does not pass the financial threshold but is also expected to increase market share, improve customer services and retain more customers. The project is planned as a phased implementation building on learning from the retrospectives during each phase

How should the business increase the value of the project?
A . Quantify the expected tangible and intangible benefits in the benefits management plan for each phase
B . Ask the benefits owner to reassess the identified risks that are impacting the outcomes of the financial benefits.
C . Consult with experts on methods to reduce costs and increase the financial value of the project
D . Use a fishbone diagram to find the root cause of the lower financial benefits with the benefits owner

Answer: C

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