Given a scenario where a campaign’s performance is faltering midway, what are effective procedural concepts to troubleshoot and revive the campaign?

Given a scenario where a campaign’s performance is faltering midway, what are effective procedural concepts to troubleshoot and revive the campaign?

(Choose Two)
A . Doubling the existing budget without further analysis
B . Analyzing performance data to identify underperforming areas
C . Revising ad creatives and testing new messaging
D . Sticking to the original plan to maintain consistency

Answer: BC

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