Environmental scanning should be used to?

Environmental scanning should be used to?
A . Provide overall direction to an enterprise, specify the organization’s objectives, and develop policies and plans to achieve those objectives.
B . Estimate a feedback loop to monitor execution and to inform the next round of strategy evaluation.
C . Identify local, national, and international competitive forces that could impact the organization’s strategy and tactics.
D . Improve efficiency and control costs within the boundaries set by the organization’s strategic plan.

View Answer

Answer: C

Explanation:

Environmental scanning is the ongoing tracking of trends and occurrences in an organization’s internal and external environment that bear on its success, currently and in the future.

Environmental scanning is the process of gathering information about events and their relationships

within an organization’s internal and external environments. The basic purpose of environmental scanning is to help determine the future direction of the organization.