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What can you do to improve the effectiveness of your posts?
You suspect that some of your social media posts are not reaching your target audience . What can you do to improve the effectiveness of your posts?A . Create compelling ads and promote well-received organic posts.B . Evaluate the click through rates to your Web site.C . Repeal the same...
An electronics manufacturer recently released an updated product that corrects the defects of a previous version. Many customers are liking.
An electronics manufacturer recently released an updated product that corrects the defects of a previous version. Many customers are liking.A . Impression.B . ReachC . ExposureD . EngagementView AnswerAnswer: D
What type of conversion attribute model is this?
A company has determined that their typical customer hears about their products from their social media network. Then visits the company Web site and then makes a purchase . What type of conversion attribute model is this?A . Multi sourceB . Last social touchC . Position basedD . Single sourceView...
What is the most cost effective way to make sure potential customers can still reach him?
A self-employed motional speaker is active on several forms of social media including Twitter, Facebook and YouTube. However, he does not have the time or resources to maintain a presence on other social media site . What is the most cost effective way to make sure potential customers can still...
What would be the next area to improve?
Kameron is assigned to minimize the vulnerabilities in his company's social media communications and online chatting features His company is launching a new product Information about the new product has been leaked to the public, ahead of schedule. To mitigate the situation. Kameron first focused on redefining who has access...
What should she look for when trying to identify the right potential influencers for her audience?
Katie has launched a new natural makeup company and is looking to offer her lipstick line to potential new customers using a social media campaign She has recently seen her competitors successfully use influencers to help promote their products to new customers . What should she look for when trying...
What stage of social community building is this?
A game development company wants to create a new action adventure game. They already have an established online presence that includes many players of their existing games . They ask the players for ideas and scenarios for the new game . What stage of social community building is this?A ....
During which stages of the social media strategy planning cycle should you perform social media optimization (SMO)?
During which stages of the social media strategy planning cycle should you perform social media optimization (SMO)?A . Define strategies, implement; monitor and adjust; listen and analyzeB . Listen and analyze, identify the target audience, set goals, define strategies, implement, monitor and adjustC . Implement, monitor and adjust, listen and...
Which of the following would be an inappropriate use of this information'?
David is the social media manager of a privately owned teenage sports club social media site. When an individual or organization signs up on the site, they must agree to the terms of use and privacy policies before being allowed to create a profile or post on the site. These...
Which of the following is the chief disadvantage to using social media?
Which of the following is the chief disadvantage to using social media?A . A company must establish policies covering social media usage and provide trainingB . You can gather information about what customers want in products.C . In a crisis situation, a company's reputation can be damaged quickly.D . A...
