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When cloning in Adobe Marketo Engage, which two best practices should be followed? (Choose two.)
When cloning in Adobe Marketo Engage, which two best practices should be followed? (Choose two.)A . Clone from the original asset to avoid corruption in assets.B . Create all new assets for the cloned program.C . Update custom tags, period costs, and name of the cloned program.D . Update token...
Which program type would a marketer use to capture gated content conversions on their corporate website?
Which program type would a marketer use to capture gated content conversions on their corporate website?A . Drip NurtureB . EngagementC . DefaultView AnswerAnswer: C Explanation: Default programs in Marketo are best suited for gated content scenarios for the following reasons: One-Time Interactions: Default programs are designed for single interactions,...
What are two possible purposes of the email preference center? (Choose two.)
What are two possible purposes of the email preference center? (Choose two.)A . Provide recipients with the option to unsubscribe from all emails.B . Allow recipients to remove themselves from the Blocklist.C . Allow recipients the ability to change their Adobe Marketo Engage communication limits.D . Give recipients the option...
Which program type would the marketer use to build this seminar?
A marketer is conducting an in-person seminar and needs to send invitation emails, collect registrations, and check people into the seminar upon arrival. Which program type would the marketer use to build this seminar?A . EmailB . DefaultC . EventView AnswerAnswer: C Explanation: An event program is a type of...
Custom tags can be used for which purpose?
Custom tags can be used for which purpose?A . Using constraints in a Member of Program filterB . Filtering the Email Performance reportC . Filtering the Program Performance reportView AnswerAnswer: C Explanation: Custom tags are used to describe programs and can have multiple values for each tag type1. Custom tags...
What are two ways this action would affect the person in Adobe Marketo Engage?
A marketer builds a Default Program containing a form and a local Adobe Marketo Engage landing page. A new person fills out this form. What are two ways this action would affect the person in Adobe Marketo Engage? (Choose two.)A . The person would be considered Anonymous in the Database,B...
What will happen to the list in the cloned program?
A marketer clones a program with a local list containing more than 1000 members. What will happen to the list in the cloned program?A . The list will be cloned, but it will be empty.B . The list will be cloned with all its members.C . The list will only...
A marketing manager needs to send product information to customers once per week for four weeks. Using the Engagement Program, how would the marketing manager set this up?
A marketing manager needs to send product information to customers once per week for four weeks. Using the Engagement Program, how would the marketing manager set this up?A . Create one stream with four assetsB . Create four streams, each with one assetC . Create two streams, each with two...
Without using Smart Campaigns, communication limits automatically apply to which two program types? (Choose two.)
Without using Smart Campaigns, communication limits automatically apply to which two program types? (Choose two.)A . DefaultB . EmailC . EngagementD . EventView AnswerAnswer: B, C Explanation: Communication limits are a feature in Marketo that prevent you from over-emailing your leads by setting a maximum number of emails they can...
As a best practice, in which month(s) would the period cost be inputted in the program Setup tab?
A marketing manager creates an Email Program in January and spends $100 on stock photography for the email that month. The email deploys in February. As a best practice, in which month(s) would the period cost be inputted in the program Setup tab?A . The total cost should be split...
