Adobe AD0-E406 Adobe Target Business Practitioner Expert Online Training
Adobe AD0-E406 Online Training
The questions for AD0-E406 were last updated at Feb 02,2025.
- Exam Code: AD0-E406
- Exam Name: Adobe Target Business Practitioner Expert
- Certification Provider: Adobe
- Latest update: Feb 02,2025
A client is exploring locations in an Multivariate test (MVT) activity report. Location names are shown as location 1. location 2, location 3. etc, but the client cannot remember what the locations refer to in the MVT activity.
What can the client do to resolve this issue?
- A . Edit the activity, and rename each location in the Experiences step.
- B . Edit the activity, and rename each location in the Goals and Settings step.
- C . Rename each location in the MVT activity report.
Which two options describe the purpose of any secondary success metric? (Choose two.)
- A . Give additional understanding to interpret gains/losses of primary success metric.
- B . These metrics are only used to measure time on site and primary metrics.
- C . These metrics are only used to evaluate which audiences best respond to experiences.
- D . Ensure that primary success metric gain is not at the cost of secondary metrics.
There is a warning message in the Visual Experience Composer (VEC) for an activity which went live two weeks ago .
What is the most probable reason for the warning message?
- A . A new plugin was added to website which is not supported by Adobe Target.
- B . The Profile Script is outdated and causing issues in the VEC.
- C . The structure of the page has changed since activity was created.
What is one characteristic of strong success metrics?
- A . They must represent the very next step in the conversion funnel so that we can confidently trace cause to effect.
- B . They must be relevant to many use cases across the optimization program.
- C . They must take into account the specific business objectives of each test.
An Adobe Target Business Practitioner (BP) is creating an Audience in Target .
Which type of rule allows the BP to include users based on a category affinity?
- A . Network
- B . Visitor Profile
- C . Custom
In which scenario should an Adobe Target Business Practitioner recommend using an Adobe Analytics segment for an Adobe Target Activity?
- A . The audience requirement cannot be met using pre-built audiences in Adobe Target.
- B . An audience qualification window of 180 days is required, and it would be impractical to wait this long for a newly-created profile parameter to populate.
- C . Visitor data collected before the Target Activity runs are required for audience targeting.
A media company would like to create activities that value pages based on page type. The home page is worth ten cents per view and article pages are worth five cents per view.
Which metric should be used in order to track these different values on these pages?
- A . Revenue Per Visitor (RPV)
- B . Average Order Value (AOV)
- C . Custom Scoring
An e-commerce company has important information for customers and will use a pop-up notification to convey this information immediately after a user register. However, there is concern a pop-will be annoying to the customer.
Which KPI can be determined if there is a negative impact from the pop-up?
- A . Exit rate
- B . Clicks on the pop-up
- C . Bounce rate
A home improvement videos website has an advertising-supported revenue model. Videos begin with a sponsor’s advertisement. The task is to administer a test on the home page to determine which experiences drive video engagement.
Based on this scenario, what is the most appropriate optimization goal for this test?
- A . Bounce rate
- B . Video views per visit
- C . Site registration rate
A restaurant chain that Has been running a Recommendation activity to promote sides and add-ons decides to run the same activity on its native mobile app only.
Which experience composer should an Adobe Target Business Practitioner use to accomplish the task?
- A . The visual Experience Composer
- B . The Form-based Experience Composer
- C . The SPA Visual Experience Composer
Latest AD0-E406 Dumps Valid Version with 68 Q&As
Latest And Valid Q&A | Instant Download | Once Fail, Full Refund
